10 women from Isulu will be supported to start a greengrocer or bakery. These businesses will lead to more income for the businesswomen, lifting families out of extreme poverty and ultimately helping reduce unemployment in the area.
OLCAP will support 10 women in starting a small-scale business of their choice with seed money, training, mentoring, and low-interest loans. These women can’t find meaningful employment due to a lack of formal education, as many dropped out of school. They have expressed interest in starting businesses but lack the capital to execute their plans and earn a living. It is a much-needed project in Isulu, a rural area in Kenya, where over half of the people live under the poverty line. Low-income limits individuals’ access to necessities like food, shelter, and healthcare. There are few job opportunities and no access to higher education, making it more difficult to study for a profession. More so, there’s limited entrepreneurial training for those looking to get into self-employment. With a lack of adequate employment opportunities, most women seek informal, casual, and seasonal work that is precarious. If such scenarios are not interrupted, a cycle of poverty is created generation after generation. Small businesses like greengrocers or bakeries are a viable means to provide income. There is a demand for fresh produce and baked goods in Isulu. Mentors support the newly businesswomen to develop and manage their businesses, to make it profitable and to explore opportunities to scale. The project is based on the expertise and experience OLCAP gained in a pilot in which 4 widows successfully started a greengrocer business, that have helped to increase their income.
10 women from Isulu started running small businesses. OLCAP expects an increased income of at least 50% per participant. It will help them to meet their basic needs for food, shelter, clothing and health care. Around 60 family members, including children and elderly relatives will directly benefit from the increased income.
We aim to create a community of entrepreneurial women who can, if needed, support one another to sell their stock. Moreover, through the new businesses, the 10 businesswomen will create jobs (at least 10 in 1 year time) and help reduce general unemployment in the area.
The budget for the following activities is Ksh1,380,000 (or €11,645). The donation will be used to:
Own contributions are:
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