We support NGOs (where relevant) to measure their impact, including:

• Number of lives improved
• Family members/peers benefited
• Community impact through observed changes

In addition, we measure the progress in NGOs to strong organisations that can continue making impact beyond our support, including:

• The 5 aspects of a Healthy Nonprofit (in a baseline and endline survey)
• Financial sustainability (e.g. increased income in the years of partnerships, compared with the year before + diversity in income)
• Increased support network

And finally, additional quantitative measures for monitoring progress include:

• the no. of people reached through (social) media
• the no. of people who take action
• the no. of people who retain and take another action
• NGO satisfaction
• Donor satisfaction

• NGOs that want to professionalise their organisation to create more impact
• NGOs that are officially registered (and thus comply with local regulations).
• NGOs that have a bank account in the country they work (and thus had a KYC-check).
• NGOs that can show past annual financial reports.
• African NGOs that are locally-led, locally-found and locally-based, especially those from Ghana, Kenya, Liberia, Sierra Leone, Tanzania or Uganda.
• NGOs that work for and with community members living below the poverty line.
• NGOs that have activities running on one or more of these 3 Sustainable Development Goals (SDGs):
  • No Poverty (SDG1)
  • Zero Hunger (in combination with climate-smart solutions) (SDG 2)
  • Quality Education (SDG4)
• NGOs with an annual income less than €100,000 (thus donations through iMPACT direct make a significant difference for the NGO’s budget).
• NGOs whose initiators started from a great idea for local projects, with own or local resources and can show achieved impact but fail to get (sufficient) resources from granting donors.
• NGOs that are (or are willing to):
  • • Engage project participants in the planning, implementation and evaluation of projects.
    • Show how their project improves lives (facilitated by our application survey, project form and reporting format).
    • Are cost-efficient (i.e. budget/lives improved).
    • Are transparent by sharing project information, stories and reports on our website and socials.

• NGOs that value partnerships based on equality, trust and transparency, in which we work as a team towards shared objectives and vision, with shared efforts.